The joint conference of the American Chamber of Commerce in Russia and the Pacific–Eurasian Business Alliance was held on October 28, 2025, under the theme “Business Resilience – Societal Resilience.”

The event brought together representatives of international companies, the expert community, and civil society organizations to discuss sustainable development practices and the impact of the global ESG agenda on business processes.

Anastasia Tsvetkova, Partner for International Communications and CSR Practice at Baikal Communications Group and Chief Executive Officer of the “Lake Baikal” Foundation, participated in the conference. Within the session “Global Goals and Local Solutions: Sustainable Development on the Threshold of 2030,” she delivered a presentation titled “COP 2025: Key Themes and Expectations.”

During the discussion, Ms. Tsvetkova emphasized that COP 30 marks several significant milestones: 30 years of climate negotiations within the UNFCCC framework, the 20th anniversary of the Kyoto Protocol, and the 10th anniversary of the Paris Agreement. While COP 29 entered history as a financial summit, having resulted in an agreement on climate finance of at least USD 1.3 trillion per year by 2035, COP 30 is expected to be a turning point focused on resource allocation and the mechanisms for implementing the Global Goal on Adaptation (GGA).

From November 10 to 21, 2025, heads of state, scientists, non-governmental organizations, and civil society representatives will convene in Belém, Brazil, to develop measures to protect populations and ecosystems from the impacts of climate change and to establish transparent and equitable indicators for assessing progress on adaptation. The host country intends to pay particular attention to the ecosystem services of the Amazon, the development of the bioeconomy for mitigation and adaptation, and structural solutions to counter disinformation and climate change denial. Another important focus of COP 30 will be NDCs (Nationally Determined Contributions). Although NDCs are not negotiated directly at COP, Brazil anticipates that countries will present updated commitments aligned with the 1.5°C target.

In her remarks, Ms. Tsvetkova also addressed the role of water as a central element of climate solutions, highlighting the contribution of freshwater systems to achieving the Paris Agreement goals. The discussion underscored the importance of the Lake Baikal Foundation’s participation in the Water for Climate Pavilion at COP 30 and its role in preparing an expert session on inland freshwater ecosystems (lakes, rivers, wetlands), which serve as a point of synergy among the three Rio Conventions (UNFCCC, CBD, UNCCD) in biodiversity conservation, climate change mitigation, and sustainable land use development.

Baikal Communications Group continues to consistently advance its expertise in sustainable development and national strategic priorities, fostering a professional environment conducive to constructive dialogue among business, government, and society.

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