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            [post_date] => 2024-11-11 12:05:58
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            [post_content] => Today, the sphere of Government Relations (GR) and lobbying is undergoing a deep transformation. Sanction-related and regulatory risks have increased so significantly that GR is no longer just a communication function but has become a factor influencing key business decisions—from M&A deals to investment strategies and localization. In this environment, the training of specialists capable of effectively engaging with government stakeholders and managing political and regulatory risks becomes particularly important.



Baikal Communications Group published an article on RBC, detailing educational programs in the field of GR and lobbying in Russia.

In 2024 the company in association with a team of sociologists, prepared its second expert research on the Russian GR-industry. The research also touched upon education in GR and lobbying, which, according to the results, is in high demand.

According to the survey, 78% of GR professionals feel the need for further training, and 63% of respondents believe that there should be more educational programs in the market.

Изучение мнения профильных специалистов позволило сформировать срез российского рынка образовательных услуг в сфере GR и лоббистской деятельности. К наиболее известным программам повышения квалификации относятся: курсы Baikal Communications Group при МГИМО, МГУ им. М.В. Ломоносова, РАНХиГС, Финансового университета при Правительстве РФ, РЭУ им. Г.В. Плеханова и СПбГУ.

The opinions of industry specialists helped to form a profile of the Russian market for educational services in GR and lobbying. The most well-known qualification programs include courses by Baikal Communications Group at MGIMO, Moscow State University (MSU), RANEPA, the Financial University under the Government of the Russian Federation, Plekhanov Russian University of Economics, and St. Petersburg State University.

The surveyed GR specialists emphasize that the most important feature of specialized educational programs should be of practical orientation. 80% of respondents would like to acquire specific skills during their studies (mastering analytical tools, including legal ones, techniques for interacting with representatives of the executive and legislative branches) and build useful connections (networking).

The survey results suggest that the most interesting educational programs for participants are those featuring speakers who are practitioners in the field of lobbying and government relations.

The analysis shows that education in GR and lobbying in Russia is actively developing and adapting to the needs of industry specialists. The focus on acquiring specific technologies and skills, combined with the desire to build useful professional contacts, remains the key trend in the Russian GR education market.

We would like to remind you that twice a year, MGIMO Business School and Baikal Communications Group offer a week-long course on «GR and Lobbying in Business and NGOs». This is the first professional development course in GR and lobbying in Russia, built on the principle of practice for practitioners. During the course, instructors (who are practicing top managers) pay equal attention to both analytical and communication tools.

The next event will take place from 18th till 23th of November, 2024. You can find more details about the program, instructors, and reviews, as well as register for the course, on the course website.
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            [post_date] => 2024-10-14 10:00:40
            [post_date_gmt] => 2024-10-14 07:00:40
            [post_content] => On October 11, 2024, Eduard Voytenko, PhD in Political Science, CEO of Baikal Communications Group, spoke as an expert in the field of GR & Lobbying to the top management of companies from the "National Champions" Association.

During the educational program, Eduard Voytenko highlighted the issues of regulation in GR and lobbying activities in Russia and discussed the working aspects of experts in the national level.

Additionally, Eduard Voytenko focused on the principles and GR technologies of interaction with government authorities, sharing his experience in establishing communication between business and government during crisis periods, managing relationships with public, expert and scientific institutions, and working with business and industry associations, state corporations, and development institutions.

Particular attention during the session was given to key GR and lobbying tools, namely analytical tools (GR strategy, stakeholder mapping, competitive environment analysis, regulatory risk monitoring and assessment, legal expertise of draft laws and other normative acts, etc.) as well as PR and event management tools in GR and lobbying projects.

Among the attendees were representatives from companies and organizations such as the "National Champions" Association, Naumen, "Pharmasintez," PAO "IVA," "Mercator Holding," "Aquarius," "T8," and others.
            [post_title] => Educational Module on GR and Lobbying in the "National Champions" Association
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            [post_date] => 2024-08-06 09:44:16
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            [post_content] => In July 2024, Kirill Dozmarov, the lawyer and expert at the Center for Economic and Legal Expertise on the basis of the Moscow State University Faculty of Economics, joined the Baikal Communications Group team as an associate partner.

Kirill Dozmarov specializes in business protection in cooperation with antimonopoly authorities, among his main professional and scientific interests are prospects for expanding the scope of economic analysis methods in the field of antimonopoly regulation, issues of market power, cartelization of markets, reform of natural monopolies and tariff regulation mechanisms, industrial policy.

He is included in the international ratings of Best Lawyers and Legal 500 as the best lawyer in the field of antimonopoly law. He is the author of articles and publications, as well as a speaker, moderator and organizer of scientific and practical conferences at Moscow State University, RANEPA, RCCA and FAS Russia.

Kirill Dozmarov is responsible for consulting services to businesses on antimonopoly and tariff regulation, as well as regulatory mediation.
            [post_title] => Strengthening the Baikal Communications Group team
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            [post_content] => In this and subsequent academic years, Eduard Voytenko, CEO of Baikal Communications Group, PhD in Political Science, Master of Law, Associate Professor of the Advertising and Public Relations Department at the MGIMO Faculty of International Journalism, as well as other specialists of the firm will teach at two master's programs in the field of GR and lobbying.

The first master's program  "Public Law and Building Interaction with Authorities (GR)" was developed by the Department of Constitutional and Municipal Law of the Moscow State University Faculty of Law together with practitioners of the GR industry.

The program is aimed at training highly qualified personnel in the field of GR and lobbying activities for both government agencies and businesses.

The Master's program includes theoretical and practical blocks:

The training sessions are conducted by leading scientists and teachers of the Moscow State University Faculty of Law, as well as practitioners  representatives of government agencies, non-profit organizations, as well as companies specializing in providing consulting, legal and expert services in this field.

Within this program, Baikal Communications Group specialists will conduct their course "Fundamentals of GR-activity: history, theory, methodology, tools". The head of the course is Eduard Voytenko.

The second Master's program "New Media and Strategic Communications" is being implemented at the Advertising and Public Relations Department of the MGIMO Faculty of International Journalism.

The training program focuses on two areas: strategic communications and new media. It combines general training in public relations and advertising with an in-depth study of the features of strategic communications in the digital age and the development of new media tools, innovative information and communication technologies of the fourth industrial revolution.

Among the major disciplines:

Within this program, Baikal Communications Group specialists will conduct two own courses: "Public Affairs in Russia and foreign countries" and "GR-management and lobbying". The head of the master's courses is Eduard Voytenko.

The best graduates of both programs will be able to complete internships at Baikal Communications Group, Edward's East Strategies and the Research Centre for Legal Expertise.
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            [post_date] => 2024-06-12 14:23:23
            [post_date_gmt] => 2024-06-12 11:23:23
            [post_content] => As part of the St. Petersburg International Economic Forum (SPIEF) 2024, a panel discussion was held on June 8, 2024, focused on the future of youth in public and municipal service, as well as in government relations (GR). "Future Day" served as a significant platform for dialogue on the opportunities and challenges faced by young professionals in these sectors. This event was particularly noteworthy as it marked the first time that public service and GR were addressed jointly at such a high-profile level. 

The discussion featured leading experts in youth policy and management, including Arthur Gafarov, Director of the autonomous non-profit organization (ANO) «Institute for the Development of Entrepreneurship and Economy»; Alexey Agafonov, First deputy general of the ANO “Russia – the Country of Opportunities”; Alexander Vaino, the head of the Center for Youth Initiatives of the Agency for Strategic Initiatives (ASI); Egor Litvinenko, Advisor to the Head of the; Olga Petrova, Deputy Minister of Science and Higher Education of the Russian Federation; Alexey Davletshin, Minister of Youth Policy of the Tula Region; Andrey Samotoin, Executive Director of the All-Russian Public Movement of Mentors for Children and Youth; Kirill Pakhotin, Chairman of the Association of Youth Governments of the Russian Federation; Eduard Voytenko, CEO of Baikal Communications Group and Stanislav Bogdanov, Managing Director for Government Relations at Samolet Group. The forum was moderated by Evgeny Minchenko, the President of the Communication Group Minchenko Consulting and Director of the Center for Political Elite Studies at the Institute for International Studies, MGIMO.

The issue of public service was examined through the perspective of young people who face numerous challenges on their path to career success in this sector. Among the main factors hindering the influx of young talent are low salaries, unclear career growth prospects, bureaucracy, and outdated procedures. Stanislav Bogdanov emphasized that salaries in public service often do not meet the expectations of young people, especially when they see more attractive offers in the private sector. Alexander Vaino pointed out that career advancement in public service often appears long and uncertain to young professionals, which diminishes their motivation.

Evgeny Minchenko highlighted the severe shortage of personnel across various sectors of the country's economy. The industrial sector lacks 54.7% of the necessary specialists, the agricultural sector faces a 47.2% shortfall, and the construction sector has a 38.3% deficit, even with significant migrant influx. According to the Ministry of Finance, in 2023, one in ten positions in government structures remained unfilled, accounting for 10% of the total workforce. Additionally, about 30% of government agencies report a shortage of young specialists.

Eduard Voytenko discussed the increasing number of master's programs and professional development courses in the field of government relations (GR) and emphasized the importance of high-quality education in this area. He highlighted that educational programs should combine theoretical knowledge with practical experience. He also pointed out that involving corporate sector specialists can significantly enhance the quality of these educational programs and better prepare young people for effective interaction with government bodies.

The forum also addressed the profile of the modern young manager. Alexander Vaino highlighted motivation as a crucial factor for youth, stating that public service is primarily about the opportunity to serve society. He noted that this requires not only professional skills but also a high level of personal motivation. Egor Litvinenko underscored the importance of motivating youth for public service, noting that young people want to see the significance of their work and know that they can make a real contribution to the country's development.

The forum became a platform for sharing inspiring success stories of young leaders. Kirill Pakhotin spoke about programs that help young people understand the structure of public service and implement their projects. He shared success stories, such as that of Andrey Yarenkov, who started his career in the youth government and, over eight years, rose to the position of Minister of Architecture and Urban Planning of the Voronezh Region.

Stanislav Bogdanov presented the results of a survey conducted among young civil servants. The survey revealed that over 60% of young professionals are drawn to public service by the opportunity to influence social and economic processes in the country. About 55% see it as a way to pursue their idealistic goals and improve existing systems. Additionally, 40% of respondents view public service as a unique platform for gaining experience and skills that are not available in other sectors. However, despite their high levels of motivation, young people face challenges such as low salaries, travel restrictions, and a lack of flexibility in their work, which complicates efforts to attract and retain new talent.

Public service needs to become more appealing to youth by providing opportunities for personal and professional growth and by ensuring conditions for the realization of their ideas and initiatives. The "Future Day" forum demonstrated that modernizing and adapting public service to contemporary realities and the expectations of young specialists will be key to addressing the personnel shortage and ensuring the country's sustainable development.
            [post_title] => SPIEF 2024. Youth and the State: Navigating Careers in Public Service and Government Relations
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