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            [post_date] => 2024-06-12 14:23:23
            [post_date_gmt] => 2024-06-12 11:23:23
            [post_content] => As part of the St. Petersburg International Economic Forum (SPIEF) 2024, a panel discussion was held on June 8, 2024, focused on the future of youth in public and municipal service, as well as in government relations (GR). "Future Day" served as a significant platform for dialogue on the opportunities and challenges faced by young professionals in these sectors. This event was particularly noteworthy as it marked the first time that public service and GR were addressed jointly at such a high-profile level. 

The discussion featured leading experts in youth policy and management, including Arthur Gafarov, Director of the autonomous non-profit organization (ANO) «Institute for the Development of Entrepreneurship and Economy»; Alexey Agafonov, First deputy general of the ANO “Russia – the Country of Opportunities”; Alexander Vaino, the head of the Center for Youth Initiatives of the Agency for Strategic Initiatives (ASI); Egor Litvinenko, Advisor to the Head of the; Olga Petrova, Deputy Minister of Science and Higher Education of the Russian Federation; Alexey Davletshin, Minister of Youth Policy of the Tula Region; Andrey Samotoin, Executive Director of the All-Russian Public Movement of Mentors for Children and Youth; Kirill Pakhotin, Chairman of the Association of Youth Governments of the Russian Federation; Eduard Voytenko, CEO of Baikal Communications Group and Stanislav Bogdanov, Managing Director for Government Relations at Samolet Group. The forum was moderated by Evgeny Minchenko, the President of the Communication Group Minchenko Consulting and Director of the Center for Political Elite Studies at the Institute for International Studies, MGIMO.

The issue of public service was examined through the perspective of young people who face numerous challenges on their path to career success in this sector. Among the main factors hindering the influx of young talent are low salaries, unclear career growth prospects, bureaucracy, and outdated procedures. Stanislav Bogdanov emphasized that salaries in public service often do not meet the expectations of young people, especially when they see more attractive offers in the private sector. Alexander Vaino pointed out that career advancement in public service often appears long and uncertain to young professionals, which diminishes their motivation.

Evgeny Minchenko highlighted the severe shortage of personnel across various sectors of the country's economy. The industrial sector lacks 54.7% of the necessary specialists, the agricultural sector faces a 47.2% shortfall, and the construction sector has a 38.3% deficit, even with significant migrant influx. According to the Ministry of Finance, in 2023, one in ten positions in government structures remained unfilled, accounting for 10% of the total workforce. Additionally, about 30% of government agencies report a shortage of young specialists.

Eduard Voytenko discussed the increasing number of master's programs and professional development courses in the field of government relations (GR) and emphasized the importance of high-quality education in this area. He highlighted that educational programs should combine theoretical knowledge with practical experience. He also pointed out that involving corporate sector specialists can significantly enhance the quality of these educational programs and better prepare young people for effective interaction with government bodies.

The forum also addressed the profile of the modern young manager. Alexander Vaino highlighted motivation as a crucial factor for youth, stating that public service is primarily about the opportunity to serve society. He noted that this requires not only professional skills but also a high level of personal motivation. Egor Litvinenko underscored the importance of motivating youth for public service, noting that young people want to see the significance of their work and know that they can make a real contribution to the country's development.

The forum became a platform for sharing inspiring success stories of young leaders. Kirill Pakhotin spoke about programs that help young people understand the structure of public service and implement their projects. He shared success stories, such as that of Andrey Yarenkov, who started his career in the youth government and, over eight years, rose to the position of Minister of Architecture and Urban Planning of the Voronezh Region.

Stanislav Bogdanov presented the results of a survey conducted among young civil servants. The survey revealed that over 60% of young professionals are drawn to public service by the opportunity to influence social and economic processes in the country. About 55% see it as a way to pursue their idealistic goals and improve existing systems. Additionally, 40% of respondents view public service as a unique platform for gaining experience and skills that are not available in other sectors. However, despite their high levels of motivation, young people face challenges such as low salaries, travel restrictions, and a lack of flexibility in their work, which complicates efforts to attract and retain new talent.

Public service needs to become more appealing to youth by providing opportunities for personal and professional growth and by ensuring conditions for the realization of their ideas and initiatives. The "Future Day" forum demonstrated that modernizing and adapting public service to contemporary realities and the expectations of young specialists will be key to addressing the personnel shortage and ensuring the country's sustainable development.
            [post_title] => SPIEF 2024. Youth and the State: Navigating Careers in Public Service and Government Relations
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            [post_date] => 2024-05-13 08:53:17
            [post_date_gmt] => 2024-05-13 05:53:17
            [post_content] => On April 20, 2024, PhD in Political Science, CEO of Baikal Communications Group, Eduard Voytenko spoke as an expert in the field of GR&Lobbying to the students of the mini MBA program of Maqsut Narikbayev University Business School.

As part of the educational module, Eduard Voytenko shared his working experience with public authorities in the EAEU member states and spoke about GR technologies for interaction with the EEC. The expert separately focused on the peculiarities of GR activity in the Republic of Uzbekistan.

During the classes, Eduard Voytenko paid special attention to methods and technologies of lobbying in government bodies using the example of real cases from his practice: from creating sectoral strategies in government agencies and promoting initiatives in executive and legislative authorities to developing technical regulations in the EEC and overcoming sectoral and regulatory barriers in foreign markets. In practice, he demonstrated the main GR and lobbying tools such as: analytical tools (GR strategy, stakeholder maps, competitive environment analysis, monitoring and assessment of regulatory risks, legal expertise of draft laws, etc.), GR, PR, ESG and event management.

The educational event was held under the auspices of the company's mission to popularize and develop the GR profession in Russia, Uzbekistan and Kazakhstan.
            [post_title] => GR&Lobbying at Maqsut Narikbayev University
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            [ID] => 8642
            [post_author] => 6
            [post_date] => 2024-04-27 00:01:44
            [post_date_gmt] => 2024-04-26 21:01:44
            [post_content] => Baikal Communications Group jointly with the MGIMO Law Club organized the first case-championship in Russia "Baikal Communications Group x MGIMO Case Championship", dedicated to the development of students' professional skills and competencies in the field of GR and lobbying. During the business game, the participants were asked to solve a number of legislative tasks: to conduct a legal examination of the draft law, to develop a concept for the development of legislation in a specific area, to justify the need to regulate a particular area of public relations.

103 teams (205 people) had registered to participate in the case championship. Among the participants were undergraduate and graduate students, as well as graduate students from 50 universities in 23 cities of Russia: Moscow, St. Petersburg, Kazan, Nizhny Novgorod, Yekaterinburg, Vologda, Ivanovo, Tula, Vladimir, Lipetsk, Kursk, Saratov, Samara, Yoshkar-Ola, Tomsk, Kurgan, Rostov-on-Don, Stavropol, Krasnodar, Makhachkala, Grozny, Cherkessk, Odintsovo.

After the qualifying round, 14 teams entered the semi-finals, which presented a concept for the legislation development in the field of responsible treatment of animals. They analyzed and evaluated the current regulation, identified its shortcomings and formulated proposals for improving legislation.

The jury, which included Baikal Communications Group representatives and invited experts from the Agency for Strategic Initiatives, evaluated performances of the teams.

As a result, 7 teams made it to the finals of the case-championship. They were asked to assess the prospects for regulating lobbying and GR in Russia and justify the most balanced approach. The most convincing were the teams from the Higher School of Economics ("Bernays Fans", first place), St. Petersburg State University of the Russian Federation ("Bodryachki", second place) and Moscow State University ("Sapsan", third place). The winners and prize-winners of the case championship will be able to complete an internship at Baikal Communications Group and the Agency for Strategic Initiatives.

It is planned that the Baikal Communications Group x MGIMO Case Championship will be held annually. This will allow students to familiarize themselves with the professions of lobbyists and GR specialists and open up new professional opportunities for them at the intersection of law, politics and economics.
            [post_title] => The first GR&lobbying case-championship in Russia
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            [ID] => 8618
            [post_author] => 6
            [post_date] => 2024-04-15 11:23:48
            [post_date_gmt] => 2024-04-15 08:23:48
            [post_content] => On April 13, MGIMO completed the 13th round of the advanced training program “GR and lobbying in Business and Nonprofit Sector”, implemented by Baikal Communications Group in cooperation with the School of Business and International Proficiency. 

The purpose of the program is to master and improve the activities of professional specialists in promoting the interests of business and NGOs in government bodies at the federal and regional levels, as well as in the supranational and international space.

The course program includes disciplines devoted to various aspects of GR and lobbying activities: significant attention is paid to building communication between business and public authorities in a crisis period, GR in the sustainable development of an organization, managing relations with public, expert and scientific institutions, working with business and industry associations, state corporations and development institutions, as well as with the Subcommission The Board of Directors for the Control of Foreign Investments in the Russian Federation.

25 experts spoke to the audience, including Eduard Voytenko, scientific director of the program, PhD in political science and CEO of consulting firms Baikal Communications Group (Moscow) and Edward’s East Strategies (Astana), Andrey Lian, Public Relations and Public Authorities Director of Cargill in Russia, Irina Fedorova, Vice President for Interaction with Public Authorities of LLC Baltika Brewing Company, Lyubov Aksenova, GR-Director of Ekoniva Group, Stanislav Bogdanov, Vice President for Interaction with Public Authorities of X5 Group, Maria Dronova, Director of Public Relations and Charitable Activities EVRAZ, Alexander Pavlenko, Director of Work with Public Authorities of Forward Energy PJSC, Oleg Kalinsky, Director of Interaction with Authorities of Uralkali PJSC, PhD in Economics, Professor of the MISIS University of Science and Technology Economics Department, Alexander Moskovkin, Head of the Law unit, Kirill Tuzov, Public Relations Manager at Mindray Medical Russia, Evgeniya Ovchinnikova, Head of Foreign Economic Activity Support at BIOCAD, Dmitry Polikanov, Deputy Head of Rossotrudnichestvo, PhD in Political Sciences, Elman Mehtiyev, Chairman of the Boards of the SRO MIR and NAUMIR,  Anastasia Tsvetkova, Director General of the Lake Baikal Foundation, Anastasia Parfenchikova, Director General of the Research Center for Legal Expertise, PhD in Law, Dmitry Krokhmalev, Director of the Department for Interaction with Government Agencies and Regions of Atomenergomash JSC (Rosatom State Corporation), Anton Eropkin, Director of Government Relations at Olam International in Russia and the CIS, Sergey Lebedev, Director of Business Development, Deputy General Director for Interaction with Public Authorities of AliExpress Russia, Makar Goncharov, Head of distribution of digital educational projects "Tsifrium" (Severgroup TT), Dmitry Kononov, Head of interaction with federal authorities of PJSC Vimpelcom, Roman Kletskikh, Director General of NAUMEN, Alexander Likhanov, Director General of the National Champions Association, Denis Abdrakhmanov, Deputy Corporate Director – Director of the Center for Interaction with Federal Authorities of the ANO ASI, and Artem Yulegin, Head of the Business Advocacy Department of the Business Development Department of the Eurasian Economic Commission (EEC).

Throughout the program, the speakers shared with the audience GR-experience from various sectors of the economy and NGOs: GR in the agro-industrial complex, in the field of marketplaces and catering, IT, Edtech, pharmaceuticals, financial and banking sector, retail, "green" and traditional energy, metallurgy, mining and others.

During six days of interactive classes and workshops, students studied the principles and functions of lobbying, methods and instruments of lobbying activity, technologies for building B2G communications using the example of companies from various sectors of the economy, as well as key tools of GR and lobbying activities: monitoring and analysis of the regulatory environment, legal expertise of bills and other NPAs, PR tools, event management, etc. Special emphasis was placed on mastering GR approaches in a private company, working with regulatory risks and solving crisis response cases in the context of the functioning of the GR department.

Among the listeners there were representatives of the following organizations: LLC UDS Neft, LLC Gazprom International Limited, LLC Gazpromneft – SM, LLC Gazpromneft – technological partnerships, LLC BASF, LLC UK Polyus, JSC Polymetal UK, JSC Bashkir Electric Grid Company, LLC Arman Group, JSC Kursk Electrical Plant, LLC PUCH RUS, AB EPAM, JSC ABI Product, LLC Digital Platforms, LLC BFT, Pravo Tech, LLC AllTools.ru, LLC Utum-Invest, LLC Samara Municipal Systems, GC ABZ-1, LLC Domain, Frontmed Foundation for the Development of Domestic Science, Technology and Medicine, Branch Union for the Development of Social Nutrition, etc.

At the end of the program, 32 participants received state standard certificates of advanced training.

Registration is open for the 14th stream of study, which is scheduled for November 18-23, 2024. The course duration is 60 academic hours.
            [post_title] => 13th graduate course «GR and lobbying in business and nonprofit sector»
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            [ID] => 8602
            [post_author] => 6
            [post_date] => 2024-04-11 10:47:38
            [post_date_gmt] => 2024-04-11 07:47:38
            [post_content] => Baikal Communications Group organized the "Corporate GR" Forum, which took place on April 4, 2024. The GR-Forum is a closed club that unites representatives of the corporate sector of the GR-industry and was created to discuss topical issues and exchange effective practices in the field of interaction between business and the state.

The Forum's program was dedicated to the regulatory challenges and opportunities faced by business in Russia due to the changed political and economic conditions.

The speakers were leading experts of the GR-industry and industry leaders, representatives of large Russian and foreign companies. They discussed:

 	
features of the foreign business development in Russia and the effective use of GR-tools;
 	
strategy and methodology for managing the GR-function in vertically integrated holdings, which include various multidisciplinary companies, including those previously owned by foreign owners;
 	
increasing the GR-function role in Russian companies;
 	
problems of education in the GR field and the search for suitable personnel.

Here are some conclusions reached by the participants of the discussions:

 	
Foreign companies that actively used GR practices have adapted much better to the regulatory changes of the last two years than companies that did not carry out GR work or that started it belatedly.
 	
Interaction with the Subcommittee on the withdrawal of dividends abroad is much easier for those companies that have decided to continue working in Russia, even with the reservation of suspending investments in their production. However, sooner or later such companies will still face the question of resuming investments in the Russian economy or finally leaving the Russian market.
 	
For successful work with the Sub-Commission, it is necessary to build communication with all participants in the approval process, especially with direct executors in government agencies. The process of approving transactions can take from several weeks to a year or even longer: it depends on the supervising ministry, the size of the transaction, and the quality of the established relationships with authorized executors.
 	
For the most effective promotion of interests, it is important for companies to take a proactive position, taking initiatives and offering new regulatory approaches to the state.
 	
There is an increasing role of GR in Russia, as a result of which competition within the industry is also increasing.
 	
State support for domestic companies is an important mechanism for anti-crisis regulation, but its effect is often offset by the development of fiscal regimes as part of the introduction of counter-sanctions, including an increase in the key rate.

Also at the Forum, the Baikal Communications Group team presented the study on the development of the GR industry in Russia, prepared jointly with sociologists.

It is planned that the "Corporate GR" Forum will become an annual event that will bring together the professional community to strengthen and develop the GR-function in companies in the context of global changes. The next Forum will be held on December 5, 2024. Follow the details in the Telegram-channel and on the event website.
            [post_title] => The "Corporate GR" Forum. Start
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